Strategy | Execution | Results

Our Story

Great Lakes Analytics helps business leaders align data strategy with enterprise priorities to drive measurable outcomes. We focus on building the systems, structures, and cultures that turn data from a raw asset into a reliable decision-making function embedded across the organization. 

Our work centers around a proven framework designed to connect strategy, technology, and behavior. We emphasize clarity in data ownership, scalable processes, and cross-functional accountability. These elements are required to move beyond isolated reports and into enterprise-level adoption. We don’t just implement tools; we help organizations operationalize data-building internal capability, executive trust, and a culture that treats data as a core business function.

To support this, we work with a trusted network of experts across business, finance, marketing, and technology functions to ensure our solutions are practical, aligned, and built for long-term impact.

Meet Great Lakes Analytics

Stephen Gnidovec

Founder & Chief Data Strategist

Stephen leads organizations through data-driven transformation by aligning analytics strategy with real business priorities. He has guided multiple digital transformations, helping teams move from fragmented data to scalable, actionable insights. His approach begins with understanding the business first, then builds solutions that give clarity that give executives the ability to make confident decisions.

In addition to his industry work, Stephen teaches graduate-level analytics and data strategy courses. He is also a published author and keynote speaker, delivering insights on building sustainable data cultures and leading with clarity in a complex digital landscape.

Education

 

Elmhurst University
MBA (2021)

Elmhurst University
M.S. Data Science & Analytics (2020)

Lean Six Sigma Black Belt (2021)

Publications

 

The Data Culture Handbook (2025)

Core Capabilities

 

Enterprise Data Strategy,
Operational Analytics,
Marketing & Customer Analytics,
Data Quality, Predictive Modeling & Forecasting, Executive Enablement, and Decision Support

Specializations

 

Supply Chain, Manufacturing, Marketing, Finance, Customer Experience, and Continuous Improvement

The GLA Network

Great Lakes Analytics brings clarity to your data so you can lead with confidence. The Great Lakes Analytics’ Network is a collective of expert partners who specialize in turning that clarity into action. Together, we help organizations align insight with execution and deliver measurable results.

RLB Strategy is a team of marketing leaders with deep strategic, creative, and tactical expertise. As a virtual firm, RLB Strategy aligns the right talent to your goals, offering a nimble structure that delivers exactly what you need, when you need it.

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